Home US Outdoor Ad Campaigns Sportech and Viva Group Develop A Unique Partnership

Sportech and Viva Group Develop A Unique Partnership

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Sportech and Viva Group develop a unique partnership The two companies join forces to promote Bell during the Festival International de Jazz de Montréal and the Festival d’été de Québec.

BOISBRIAND, Sportech and Viva Group are partnering in the deployment of technologies and programming management of the full spectrum of visual media Bell is using for the Festival International de Jazz de Montréal and the Festival d’été de Québec. Installed throughout the sites, Info-Jazz Bell and Info-Festival Bell interactive booths offer an interactive environment supported by ACL and touchscreens, as well as light emitting diode (LED) panels installed above the booths. Sportech’s equipment and Viva Group’s technologies enable the real-time broadcasting of the Festival programming as well as excerpts of shows on the display network and on touchscreens installed in various Bell booths. At the same time, Viva Group, in collaboration with LG2, has contributed to the development of the broadcasted contents on the various platforms.

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