Visit Arbitron: www.arbitron.com Airline travelers, especially Frequent Flyers, are some of the most affluent and upscale consumers in the U.S. The Arbitron Airport Advertising Study shows how you can reach these consumers via a relatively untapped advertising medium& airport advertising. Due to new security restrictions, travelers are spending more time in airports than ever before. Tap into this captive audience of sophisticated consumers by advertising to their lifestyles, not just their business needs.