ZOOM MEDIA CELEBRATES INCREASED CONTRIBUTIONS IN SUPPORT OF NATIONAL ADVERTISING BENEVOLENT SOCIETY OF CANADA (NABS)
ZOOM MEDIA Inc. announces their continued growth in donations from their unique ‘Agency Network’ during 2009/10. In a period of uncertainty and downturn in revenue for many media companies, Zoom Media has been in growth mode the past twelve months through a series of acquisitions. A key component of Zoom is the Agency Network which supports one of the longest donor-partnership programs in the communications industry. ZOOM has announced the renewal of a partnership with The NATIONAL ADVERTISING BENEVOLENT SOCIETY of Canada (NABS) for the 12th year, as their charity of choice through the donation of advertising sales from its Agency Network Fund in Ontario, Western Canada and Quebec. On Tuesday May 11th, at the 26th Annual NABS Fundraising Gala, ZOOM Media will announce the donation of a cheque for $55,000 which represents the proceeds from the 2009/2010 agency network campaign. ZOOM has now donated more than $600,000 through the Agency Network, representing one of the largest single contributors to NABS Canada. This support combines contributions to the NABS WEST chapter in Vancouver, B.C. and for NABS Quebec chapter – BEC - Bénévolat d'Entraide aux Communicateurs. Andy Querin, President and C.O.O. of ZOOM Media – Canada says, “Once again this year, our advertisers have provided Zoom Media the opportunity to continue growing our contributions to NABS. While 2009 was a challenging economic environment, several clients invested in the Agency Network and our donation to NABS increased by more than 35% this year thanks to them. We are extremely proud of our partnership with NABS and the impact we can make for individuals in need”. ZOOM Media operates the unique communication network for advertisers, through the placement of advertising boards in media and creative agencies across Canada. The “Agency Network” has grown since its creation in 1998 from 35 agencies to over 70 agencies across Canada (Quebec, Montreal, Toronto, Calgary, Edmonton and Vancouver). “Partnerships are one of the key elements in our annual fundraising campaign. NABS assisted a record number of industry colleagues in 2009 and we expect a similar number in 2010. The Network allows both agencies and advertisers the opportunity to mutually contribute with ZOOM in supporting NABS. All net proceeds are contributed to NABS through our 2010 ‘Friends of NABS’ donor campaign. On behalf of all the industry colleagues who used NABS services, I want to thank all the agencies and advertisers that support the ZOOM Agency Network,” Mike Fenton, President & CEO, NABS Canada. - more - - 2 - ABOUT NABS CANADA The National Advertising Benevolent Society is the only charitable group in Canada set up exclusively to provide assistance to people in the communications and related industries who may need help due to illness, injury, unemployment or financial difficulties. NABS services include a national toll-free counselling HELPLINE (1-888-355-5548) and financial assistance, as well as personal and career counselling. Founded in 1984, NABS has contributed more than $8.0 million in direct support to industry professionals and their families. NABS is supported 100% by the advertising and media industry and has chapters in B.C., Alberta, Ontario and Quebec and provides services in all provinces.
ABOUT ZOOM MEDIA INC. Zoom Media Inc. is the largest targeted lifestyle media in Canada, comprised of over 30,000 billboards and more than 1,000 digital screens in over 4,000 establishments across 30 markets including Quebec City, Montreal, Toronto, Calgary, Edmonton and Vancouver. Zoom reaches specific target audiences in its 8 complimentary networks including resto-bars, college and university campuses and fitness centres. Research, Event Marketing, Creative Production and Media Integration services are also provided. Zoom Media is a member of COMB and provides audited circulation of its advertising panels. Zoom is also a founding member of OMAC and board member of CODA. Zoom Media is an equal partner in Fashion Frame, with over 4,000 boards in change rooms of some of Canada’s leading fashion retailers. Overall Zoom Media Group Inc. owns and operates over 80,000 billboards across North America and Europe, of which over 26,000 are digital. www.zoommedia.com
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