The Canadian Outdoor Measurement Bureau (COMB) is an independent, tripartite, media measurement organization composed of Advertisers, Advertising Agencies and Outdoor Operators.
Founded in 1993, Carroll Media Services, Inc. provides independent third-party audits, pre-rides, research, and monitoring for all traditional, alternative, in-store, and digital Out-of-Home media programs. Compliance is also provided in the promotions industry. Through the utilization of over 110 trained Field Representatives in 43 US states and Canada, CMS is the leader in quality control and proof-of-performance in the Out-of-Home media industry. CMS also operates OutdoorAdTrak, the largest current OOH media image database. Offered by subscription for educational purposes and competitive intelligence, the top 20 US markets are monitored daily for new OOH images from a variety of OOH vehicles - including in-store and alternative OOH. The current database is over 30,000 and is pooled from US and international markets.
Sign Value is a billboard valuation and advisory services firm in Scottsdale, Arizona. Our firm has appraised over 200 billboards and has over 20 years of collective billboard appraisal experience. Our clients have included both large and small government agencies, plant operators and advertisers. See Network Profile
TNS Media Intelligence/CMR is the leading provider of marketing communication and advertising expenditure information to advertising agencies, advertisers, broadcasters and publishers.
TAB's primary role is to authenticate the circulation data of Out-of-Home media. In doing so, it seeks to inform and educate the advertising community regarding the quantitative and qualitative value of Out-of-Home media, accommodating new forms as they develop without compromising standards of integrity. In specific instances TAB also certifies advertising placement.
transearch group Inc. was established in 1995 to meet the needs of the Outdoor Advertising industry. We operate in association with CANDEVCON Limited, a consulting firm of Engineers and Planners. We employ specialists including professional transportation engineers, urban geographers, urban planners, GIS specialists and field surveyors, and are uniquely suited to providing answers
Arbitron Inc. (NYSE: ARB) is an international media and marketing research firm serving radio broadcasters, cable companies, advertisers, advertising agencies and outdoor advertising companies in the United States, Mexico and Europe. Arbitron’s core businesses are measuring network and local market radio audiences across the United States; surveying the retail, media and product patterns of local market consumers; and providing application software used for analyzing media audience and marketing information data. Arbitron Internet Broadcast Services measures the audiences of audio and video content on the Internet, commonly known as webcasts. The Company is developing the Portable People Meter, a new technology for radio, television and cable ratings.
