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3 Feet Media Profile Page

Profile

Fast Facts

Year Co. Established: 01/01/2002
No. of Employees: 1-25
Company Type: Private
Role: Indoor Media
3 Feet Media
Hits 1367
Member Since 04/06/2007 22:06:20
Last Online 09/05/2008 10:21:28
Last Updated 11/26/2007 13:10:13
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Profile

Overview

Overview:

3 Feet Media is a media, communications and advertising company specializing in innovative scrolling, digital and other high-impact signage at the point of purchase in a wide variety of applications. Founded in 2002, the company has four divisions serving a variety of clients including Giant Food Stores, Pathmark Stores, Clear Channel, Paramount Theme Parks, McDonald’s and others.

 

3 Feet Media has offices in Atlanta, New York/New Jersey, Fort Lauderdale and Toronto.

Our association with Acosta allows us to efficiently service all of our grocery store advertising signage networks.

 

The Leasing Division includes our rental progam, point-of-sale program, freezer program and trade show program.

The Sales Division offers scrolling, digital and static signs in a variety of formats for use inside or outdoors.

The Advertising Division provides sales, creative services, printing and production.

The Service Division oversees quality control of all mechanical issues.

Competitive Niche:

Motion and customization give 3 Feet Media its edge in the realm of POP advertising in grocery stores, supermarkets, and instore networks.

According to POPAI, adding motion to POS advertising increases effectiveness and retention by almost 200 percent. Plus, motion in POP advertising results in higher sales at regular store prices; the average gain is 88 percent.

3 Feet Media offers motion via backlit, scrolling displays or high-quality digital signage.

Displays can be customized around holidays, special themes or product launches. Plus, customizable units are easily moved from department to department or from store to store.

Company Info

Website: www.3feetmedia.net
Company: 3 Feet Media
City: Woodstock
State: GA
Zip Code: 30188
Country: USA
Address: 99 Weatherstone Drive, Ste 930
Phone #: 678-445-3646
Fax #: 678-445-3670

Contact Info

Contact Person: Suzanne Dent
Skype: n/d
Direct Phone: 678-445-3646
Public E-Mail: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Product/Service

Products / Services: Grocery Stores; In-Store Signange; Manufacturer / Fabricators; Point of Purchase Displays; Restaurants; Sampling
Specialized Services:

LEASE PROGRAM This all-inclusive option provides the client with a turn-key package that includes: installation, service, maintenance and change-out of printing on a regular schedule. 3FM also provides all printing. Client is required to make a long-term commitment and has the right to sell all advertising on the sign(s). Client keeps all revenue generated from the sale of advertising. The lease program has been designed for longer term placement.

MEDIA/ADVERTISING PROGRAM This program has been designed to provide maximum flexibility for our clients. 3FM places equipment in client-controlled locations. 3FM provides installation, service, maintenance and change-out of all printing. 3FM provides all printed materials necessary. 3 FM will also sell advertising on the signs and share revenue with client on an agreed upon schedule.

POINT-OF-SALE PROGRAM This program has been created for clients who wish to utilize our technology for special seasonal or medium-term promotions, such as new product introductions, holiday programs, etc. 3FM provides installation, service, maintenance and all printing. Client pays for set-up fees, installation and service for a specified period of time.

All three programs are in partnership with Acosta, which gives 3 Feet Media nationwide access to grocery channels and CPG manufacturers.

Countries

Global Markets: United States

Key People

CEO: Chris Esposito
New Business Contact: Suzanne Dent, Sales & Marketing Support

Market Coverage

Cities: Nationwide; All Of NJ; New York NY

Media Category

Media Category: Indoor Signage Company
Media Category 2: Digital Media Provider
Media Category 3: Outdoor Solution Company

Brands

Previous Clients:

Phoenix Beverage
CHALLENGE
Find a new and innovative medium to create excitement and boost sales at the point of purchase in the competitive beer and wine industry
SOLUTION
Design a mobile network of scrolling signs that can be easily transported from location to location as needed for theme-oriented/seasonal promotions.
CORPORATE FEEDBACK
“The solution created by 3 Feet Media solved a lot of problems for us. We have had huge increase in sales wherever we have used these units.”

Pathmark/Albertsons
CHALLENGE
Eliminate clutter at front of store without sacrificing advertising opportunities.
SOLUTION
Install a scrolling network chain-wide that allows for multiple advertising messages while minimizing the amount of floor space required. Adding a basket to the sign also allowed for distribution of coupons and fliers.
CORPORATE FEEDBACK
“We could not believe how efficient and effective this system worked for us. And consumer feedback has been very positive.”

Giant Foods
CHALLENGE

Create excitement and generate sales in the highly competitive frozen food aisle.
SOLUTION
Mount a scrolling unit on top of a specially designed freezer that calls attention to new products being introduced in the freezer
CORPORATE FEEDBACK
3 Feet Media came up with a unique way to sell more frozen products and we are extremely happy with the results.”

McDonald's
CHALLENGE
Change menus for different mealtimes and create product excitement via indoor and drive-through menu boards
SOLUTION
Set timing on scrolling menu boards for automatic change of menu selections for specific hours. Additional scrollers outdoors capture interest and encourage purchase of new or featured products.
CORPORATE FEEDBACK
“After testing this concept it became clear that there was a major difference between static messages and motion. We experienced incremental increases in product sales with the use of motion.”

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Articles

DateTitleHits
Tuesday, 12 August 2008Pathmark Broadway Style492
Monday, 21 January 20083 Feet Media and Vertigo Join Forces706
Thursday, 31 May 2007Giant Bolsters New Product Program With Scrolling Ads771
Tuesday, 29 May 2007Scrolling Signs In The Frozen Food Section976

Product PIX

Below are product photos submitted by the member as representative of their campaigns or product photos. Click on the image for a close up.


 

Marketplace Ads

   Ad Views Price Date
 POINT-OF-SALE PROGRAM
POINT-OF-SALE PROGRAM advertising This program has been created for clients who wish to utilize our technology for special seasonal or medium-term promotions, such as new product introductions, holiday progr...

278


11/28/2007
By:
 MEDIA/ADVERTISING PROGRAM in Grocery Stores
MEDIA/ADVERTISING PROGRAM for Grocery Store Advertising This program has been designed to provide maximum flexibility for our clients. 3FM places equipment in client-controlled locations. 3FM provides instal...

242


11/28/2007
By:
 LEASE PROGRAM in Grocery Stores
LEASE PROGRAM This all-inclusive option provides the client with a turn-key package that includes: installation, service, maintenance and change-out of printing on a regular schedule. 3FM also provides all p...

259


11/28/2007
By:
 Grocery Store Advertising
Grocery Store Advertising Options. You can advertise on community bulletin boards in more than 300 A&P grocery stores in New Jersey, New York and Pennsylvania. Take advantage of our grocery store scrolli...

283


11/28/2007
By:

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