| Year Co. Established: | 03/01/1982 |
| No. of Employees: | 50-100 |
| Role: | Sports Media Vendor |
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| Hits | 962 |
| Member Since | 03/20/2007 13:29:49 |
| Last Online | 08/06/2008 15:16:43 |
| Last Updated | 08/06/2008 15:28:52 |
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| Overview: | Sitour USA has the only international network that provides exclusive on-site ski resort advertising in 14 countries with 1,000 resorts. We have ad space at the majority of the ski resorts in North America. We offer impactful outdoor media formats for maximum impressions to a targeted audience. Your advertisement can be seen above and/or below panorama trail maps, at lift lines, in lodges, on ski and snowboard racks, snowboard workbenches and lift towers. Sitour also creates turn-key event marketing programs geared towards the ski market. We are the experts in on-snow event execution for our advertising clients with the most experience. Welcome to the world of Sitour! |
| Competitive Niche: | Cutting edge innovative programs and experience In today’s cluttered environment impacting active consumers can be MOST DIFFICULT. Our clients need a cutting edge approach in order to motivate a search for their product among a mountain of options. Our national clients seek out innovative programs that offer local grassroots opportunities behind one national turnkey package. |
| Website: | www.sitourusa.com |
| Location: | Kingston, NY |
| Company: | Sitour USA |
| City: | Kingston |
| State: | NY |
| Zip Code: | 12401 |
| Country: | usa |
| Address: | 195 Hurley Avenue |
| Phone #: | 845.331.9000 |
| Fax #: | 845.331.9050 |
| Media Kit: | Sitour USA |
| Contact Person: | Monte Rios |
| Skype: | nd |
| Direct Phone: | 845.331.9000 |
| Public E-Mail: | This e-mail address is being protected from spam bots, you need JavaScript enabled to view it |
| Products / Services: | Digital Billboards/ Outdoor; Event Marketing; Hotels; Interactive kiosks; Sampling; Ski Resorts; Street Teams | ||||
| Specialized Services: | Trail Map Displays Resort's center piece implied "official' sponsor advertising Sitour pioneered the trail map display with large format Base Area Trail Maps and On-Mountain Guiding Trail Maps. Each map is a road map for the trail system and provides valuable information on lifts and other resort facilities. They are environment friendly, allowing resorts to reduce printed trail guides and paper waste. All materials are recycled.
Poster Displays Large format point of sale opportunities Our ability to place your message directly where it will impact sales at key points of purchase such as: lift ticket windows, cafeterias, bars, ski shops, children’s ski school, learning centers and ATM’s will guarantee excellent ROI from your advertising campaigne.
Ski & Snowboard Rack Displays Skiers "Park" at your advertising message One of the resorts most important pieces of equipment ski/snowboard racks, placed in high traffic locations directly outside the main ski lodges present a great advertising opportunity. Double sided creative allows your advertising to be seen from either direction. Skiers and snowboarders use your advertising to locate where they “parked” their skis.
Lift Tower Displays Vertical format- Eye level viewing - Captive audience Your advertising message will be seen while skiers and riders are relaxed enjoying their ride up the mountain. Our vertical format lift tower poster & frame catch consumer’s attention because it is contoured for the lift tower poles, allowing for an ideal installation at eye level.
Digital Displays Full motion digital video led screens The hottest new media in the advertising industry has hit the ski slopes in a big way! Sitour has pioneered yet another first in the ski industry with its latest introduction of wireless full color digital LED screens. The ski resort industry spoke and Sitour listened! For the first time resorts can now push information to its customers with a click of the mouse.
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| Global Markets: | United States; Austria; Canada; Croatia; Czech Republic; Japan; Poland; Slovakia; Slovenia; Spain |
| CEO: | Monte Rios |
| Cities: | Nationwide |
| Media Category: | Sports Marketing |
| Media Category 2: | Ambient Media Provider |
| Media Category 3: | Guerilla Marketing Firm |
| Media Category 4: | Indoor Signage Company |
| Previous Clients: | “Sitour on mountain advertising has provided us with a cost effective means to reach the upscale snow sports audience. Additionally, their on-site activation provides us with an opportunity to create meaningful product interaction that favorably impacts purchase consideration.” -Craig Bierley, Director of Advertising & Marketing, General Motors Corporation, Pontiac Division ___________________ "Sitour's products are executed professionally at every level. We couldn't be happier. Without a doubt they're #1." - Bob Bonar, President/CEO Snowbird Ski and Summer Resort ___________________ “I think what set Sitour in a class of its own was the fact that you could count on the involvement of their full organization, top to bottom, every time. That ensured an outstanding execution, every time.” -Daniel P. Palumbo, former President, Worldwide Consumer Imagine, Eastman Kodak. Former Worldwide Chief Marketing Officer, The Coca-Cola Company ___________________ "Sitour's clean, vertical ad format, along with the placement of their ads on the lift towers closer to the passing snow sport's consumers' eye level, allows for greater advertising impact and therefore, in my opinion, makes it a more enticing lift tower advertising medium versus it's competitors." - Michael J. Murphy, VP/General Manager, Chestnut Mountain Resort ___________________ “Sitour has created unprecedented visibility for us, and our phones are ringing consistently every week with calls from prospective students who have seen our messaging at resorts across the nation.” -Tim Cohee, Program Chair, Sierra Nevada College ___________________ "After one full year of use, we have found the Wireless Message Centers to be an extremely useful tool when communicating important messages to our guests. " - Elizabeth Howe, Director of Guest Operations, Telluride ___________________ “Sitour is a valued partner executing our on-snow activation with a level of professionalism that is unmatched” - Bridget Wanczyk, Sales Promotion Manager, General Motors Corporation, Chevrolet Division ___________________ "We have found after using these boards for just one season, we don't know how we were ever able to effectively communicate with our guests and associates before we had the devices." - Anthony T. Lanza, Superintendent, Belleayre Mountain ___________________ "I am just writing to tell you how impressed I have been by Sitour as a whole. Everything from the implementation of our relationship to the technical support you and your staff provide has been seamless." - Sean Doll, Resort Activities Director, The Mount Washington Resort at Bretton Woods ___________________ "The sign itself works very well and is visible in all weather conditions. The software is very easy to use and messages can be updated in seconds." - John Sellers, Marketing Director, Loveland Ski Area ___________________ "We have been most pleased with their flawless performance all season long, and how much they have enhanced communications at our ski area." - Jay Gamble, Vice-President & GM, Mount Sunapee ___________________ "(Sitour Digital LED Signs) Are easy to use, beneficial for getting out various marketing messages, and also a great addition for emergency messaging ." - Julie Maurer, Vice President of Marketing & Sales, Northstar At Tahoe ___________________ "The Guest Message Center is easy to operate, effective, and a definite "must have" for any ski resort. " - Tom Meyers, Marketing Director, Wachusett Mountain ___________________ "We at Whitetail wanted to give you two big thumbs up for the LED Message Board that was on display here at Whitetail last winter." - Chris Black, Marketing Coordinator, Whitetail Resort |
| Date | Title | Hits |
|---|---|---|
| Wednesday, 06 August 2008 | Resorts are Great for Green Advertisers | 564 |
| Saturday, 01 December 2007 | Chevrolet Gas Friendly to Gas Free Display is coming to a ski area near you! | 191 |
| Thursday, 11 October 2007 | Digital Media Network at Sitour Ski Resorts Sitour OOH Marketing Affordable for Small Businesses | 718 |
| Tuesday, 09 October 2007 | OOH Network Can Link National Advertising to Local Trials | 731 |
| Monday, 25 June 2007 | Sitour USA Expands Digital Media Signs for Ski Advertising | 1329 |
| Tuesday, 17 October 2006 | Sitour USA Names Sr VP to Lead Outdoor Ski Advertising Company’s Global Automotive Marketing | 883 |
| Sunday, 06 August 2006 | Sitour USA Expands Its Advertising Network with Three Top Eastern Ski Resorts | 190 |
| Sunday, 12 March 2006 | SITOUR USA Takes Outdoor Ski Advertising Digital With First Wireless Electronic Message Centers | 946 |
| Ad | Views | Price | Date | |||
| 293 | 08/16/2007 By: | ||||
| 355 | 05/09/2007 By: sitour |
| Categories | Title | Hits | |
|---|---|---|---|
| Sitour Austria | 491 | ||
| Sitour Canada | 241 | ||
| Sitour France | 210 | ||
| Sitour Germany | 216 | ||
| Sitour Italia | 246 | ||
| Sitour Switzerland | 196 | ||
| Sitour USA | 391 |
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