NEW YORK, - Zoom Media & Marketing , a leading provider of targeted out-of-home media and promotional programs for brand advertisers in the United States and Canada, today announced it has acquired ClubCom, the world's leading provider of customized digital media networks for the fitness and bowling industries. Terms of the private transaction were not disclosed.

Part of Precor's Fitness Division since 2004, ClubCom operates digital media networks in over 1,600 venues globally, including extensive operations across the United States, United Kingdom, Germany, Japan and Australia. ClubCom broadcasts customized music video programming, television advertising, digital signage communications and venue content through overhead video displays, central sound systems and personalized television screens attached to fitness equipment. ClubCom provides a variety of highly targeted advertising opportunities for brand marketers.

ClubCom will continue to operate under its current brand and no changes in management or staff levels are anticipated. Additionally, Zoom signed a partnership agreement with Precor, Inc., an Amer subsidiary and a leading exercise equipment manufacturer headquartered in Seattle, to continue to integrate ClubCom's product line with Precor's fitness equipment products sold to health clubs worldwide.

"We are thrilled to acquire a company that will provide us with such strong technical expertise, programming content, creative services and sizable growth opportunities," said Francois de Gaspe Beaubien, Chairman & CEO of Zoom Media & Marketing, which is based in New York. "Indeed, ClubCom will allow us to accelerate our growth in the digital out-of-home category across all of our media platforms and will supercharge our efforts in the fitness and bowling industries."

"We are excited to have a partner like Zoom Media to help us drive our core business of providing exceptional products to the fitness industry," said Paul Byrne, President of Precor. "Integrating ClubCom's entertainment systems into our equipment has allowed us to create an enhanced experience for our gym customers and their members, and we look forward to working with Zoom to continue to bring this type of innovation to the industry."

Zoom Media currently operates over 1,250 digital billboards and over 55,000 traditional advertising billboards in over 8,500 venues across the United States and Canada. "The combination of ClubCom and Zoom creates one of the world's largest out-of-home digital platforms, and by far the leading digital media network in the fitness, bowling, family entertainment and nightlife industries," states Dennis Roche, President of Zoom Media and Marketing's U.S. business. "With this acquisition we can now provide our advertisers with a comprehensive and seamless digital strategy for reaching active lifestyle audiences across multiple venue categories."

"Zoom Media's commitment to the digital out-of-home space, coupled with its leadership position within the advertising industry and unparalleled success within the fitness industry, make it the ideal partner for ClubCom," said Tom Lapcevic, CEO and founder of ClubCom. "Zoom creates world class digital advertising solutions customized for specific venue requirements. This is exactly the business ClubCom has mastered over the years for our venue partners."

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