Atlanta, GA - Prime Point Media, the leading provider of street-level outdoor advertising nationwide, is expanding inventory and adding staff in key markets to increase client outreach and service locally, announced CEO Karen Robinson. Fred DiMesa, the newly-appointed Vice President and General Manager of Local and Regional Markets has added local account executives in three strategic markets: Shane Call in Los Angeles; Brandon Nachbar in Kansas City; and in New York City, Joshua De La Mata, Kevin Archer and Steve Cole, who relocated from Prime Point Media’s Atlanta headquarters. Outdoor advertising industry veteran Cynthia Culver has joined the team as the Sales Support Specialist.

“This new team is entirely focused on bringing the Prime Point Media expertise and client service to local businesses and organizations,” said DiMesa. “With our growing inventory of large-format phone kiosks, PartnerBins and Lifeguard towers and our proprietary demographic mapping database, our local account executives can help any sized business develop an effective ad campaign that fits their budget.”

“Regional and local businesses are an important component of our growth strategy, so locally-based account service is key to strengthening our presence in those markets,” said Robinson. “Our local AEs can show these businesses how our street-level advertising with Prime Point Media is the perfect venue for promoting nearby businesses, services and events cost-effectively.”

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