The Great Outdoor Network in conjunction with new premier member SpoTVision placed a dynamic ad on three large digital screens on premise at this years Super Bowl XLII in Phoenix, Arizona. The 30 second spot was aired in full vivid color on digital billboards at the NFL Village (NFL Experience) and at the FBR Golf Championship. The promotion was geared to attract more general audience and the NFL players, spectators, owners, and business associates at the event.

The commercial was aired 224 times over a 5 day period for the Super Week event. "Although we are promoting the Great Outdoor Network at this event, what we are truly advertising is for the members of the GON. There has not been a group prior to us making consistent efforts to raise the awareness of our industry to buyers outside of our typical buying groups and ad agencies. It is my opinion that if you want to recruit more business for the industry you must gain mass awareness of the array of products and possibilities available to people and business owners. The more clients understand about out-of-home (OOH) the more they will prompt the ad agencies and buying groups to investigate options." stated Robert Shockey CEO/ Founder.

SpotVision located in Montreal Canada, has a full production staff which made the process of airing the commercial a breeze, or at least they made it look this way. The sales staff were friendly and offered outstanding assistance through the entire process. SpoTVision is not a new company but one of the first to take digital boards to events for marketing purposes since 1993. Today they offer placement on boards at some of the most prestigious events in the world. Events, such as the Super Bowl, Cannes Film Festival, Fashion Week in Milan to only name a few. The proof of performance was supplied within days after the campaign with full color photos and campaign tracking results.

Watch the GON commercial: Click Here

To learn more about SpoTVision: Click Here

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