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GMA Negotiates 5 Deal Contract With IKEA of Seattle | GMA Negotiates 5 Deal Contract With IKEA of Seattle |
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SEATTLE - When was the last time someone took a picture of your advertising? In what has recently become an annual tradition, IKEA of Seattle has launched their second mobile living room campaign with GoMobile Advertising, for the much anticipated arrival of the 2008 IKEA catalog, marking the fourth collaboration between IKEA and GoMobile Advertising to date. The campaign features a 3D display of the 2008 IKEA catalog cover, complete with a bookcase, couch, coffee table, and accessories, and has already been captured on the memory cards of hundreds of cell phones and cameras in the Seattle area. Be sure to check out the scrolling billboards on the vehicle featuring various IKEA catalog items.
The mobile living room started hitting major cities in the greater Puget Sound region, and will run through Labor Day weekend finishing off a 60 day run with Bumbershoot, Seattle’s world famous arts For those traveling through Seattle, don’t be surprised if you find yourself stuck in traffic along side of an IKEA living room. Premier Member of GreatOutdoorNetwork... If you are looking for an IKEA catalog of your own, the rolling living room will be handing out catalogs. The 2008 IKEA catalog can also be ordered online at www.IKEA.com, or stop by IKEA to pick one up! A texting campaign will require the catalog to look for clues and win a shopping spree! IKEA has signed an exclusive 2-year contract with GoMobile Advertising, putting them on the map as GMA’s largest and most prestigious client. http://www.greatoutdoornetwork.com/GON/gomobile
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