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Outdoor Advertising Opportunities in Micropolitan Regions | Outdoor Advertising Opportunities in Micropolitan Regions |
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Page 7 of 7 References Belsie, Laurent (2003). “Small Rural Towns get New Name – and New Attention,” Christian Science Monitor, June 20, p. 2. Frey, William H. (2004). “Micropolitan America: Small is Interesting,” Milken Institute Review, Second Quarter, April, p. 12-15. _________, Wilson, Jill H., Berube, Alan and Audrey Singer (2004). Tracking Micropolitan America into the 21st Century: A Field Guide to the New Metropolitan and Micropolitan Definitions. The Living Census Series, Washington D.C: Brookings Institution Metropolitan Policy Program (November). Lang, Robert E., Dhavale, Dawn and Kristin Haworth (2004). Micro Politics: The 2004 Presidential Vote in Small-Town America. Alexandria, VA: Metropolitan Institute at Virginia Tech. Census Note 04:03 (November). ___________, and Dawn Dhavale (2004). Micropolitan America: A Brand New Geography. Alexandria, VA: Metropolitan Institute at Virginia Tech. Census Note 04:01 (May). McCarthy, Michael J. (2004). “New Outposts: Granbury, Texas, Isn’t a Rural Town: It’s a Micropolis; Census Bureau Adopts Term For Main Street America, and Marketers Take Note; Beans, Ribs and Starbucks,” Wall Street Journal, June 3, A-1. Office of Management and Budget (2003). OMB Bulletin No. 03-04, June 6. Starner, Ron (2005). “Strength in Numbers.” Site Selection, March, p. 160. Taylor, Charles R. (2000). “Emerging Issues in Marketing,” Psychology & Marketing, 17(6), p. 441-447. ______, (1997), “A Technology Whose Time Has Come or the Same Old Litter on a Stick? An Analysis of Changeable Message Billboards,” Journal of Public Policy & Marketing, 16 (2), 179-86. ------ Thomas A. Claus and Susan L. Claus (2005), On-Premise Signs as Storefront Marketing Devices. Washington: U.S. Small Business Administration. U.S. Census. 2004. Census 2000 Summary File (SF 1); http://factfinder.census.gov.
Magic Media, Inc is an outdoor advertising company which currently owns and operates 10,000 bulletins and 1,200 posters in 20 states throughout the country. In addition to the impressive product offerings, Magic Media offers a complete line of outdoor advertising services including, creative design, production, installation and superior maintenance of displays. Magic Media is headquartered in Bangor, Pennsylvania and its website can be found at www.magicmedia.com.
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NEW!! Download your copy of OUTREACH MAY 2008 Volume 1, 3rd Edition.
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We are opening the vault to read and review over 30 outdoor media companies. In this edition we focus on youth marketing, big media platforms changing our landscape to the new companies to entering the network. Stay on top of some of the latest developments of top players in the industry and more. This month's edition is bigger and better than the last edition. From the response we are getting here, you're going to really like OUTREACH MAY 2008. Thank you for reading.
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