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Case Studies

Case Study Research and Information

The Case Study archive serves as a quick and easy way to educate planners, Buyers and Brand Managers on out-of-home product usage.

The research has been donated or submitted by the outdoor media companies, PR Firms and advertising agencies partnered with the GreatOutdoorNetwork.com. Simply search our database for the topic you have an interest in. There are thousands of case studies to choose from for your research.

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Political Aerial Advertising

106

Beyond the Panel: MRI Segmentation Analyses reveal health club members are "Buyers of the Best"

Join The Others Who Have Placed Their Product Directly Into Their Target Audiences' Hands!

186

McDonalds Sales Rise With Promotional Ad Balloons

308

Segway Outdoor and Riester assist the CA Dept. of Conservation

232

US Navy - Paint the Town Blue

280

Secret Shoppers Put Valet Attendants To The Test In Dallas & Atlanta to ensure

283

Arbitron Digital Billboard Report: Cleveland Case Study

619

Zoom's Digital Bar Media Has Significant Impact On Ad-Adverse Trendsetters According to New Research

536

Rita's Water Ice Door Hanger Advertising Effort

488

Top Retail Brands Are Discovering The Value Of Indoor Advertising

622

Medical Design & Manufacturing West Tradeshow Segways

787

SMS in Financial Service Market

502

Mexico Tourism Reach Travel-Minded Individuals

572

Magellan GPS Target World's Largest Convention With London Taxi Advertising

925

Piccadilly Restaurants ATM Receipt Advertising

755

US Navy Reserve PayPhone Kiosks Case Study

561

Tide Payphone Kiosk Case Study

660

Las Vegas V.B. Bicytaxi Case Study

694

Arbitron Airport TV Commercial Study w/CNN Airport Network

465

Health Club Ads For Always

430

Pure Grove Orange Juice - Case Study

483

Hospital, Health Care -Digital Signage Case Study

570

Clothing Line - Digital Production Case Study

484

Cinema - Digital Production Case Study

412

Coffee House - Digital Signage Production Case Study

513

Animal Clinic - Digital Signage Case Study

501

Quaker Oats - Point of Sale Opportunities

441

NIKE -Reaching a Specific Target Audience

582

Vaseline Hand and Nail Lotion Reaching Women's Lifestyle Network

486

Wachovia - Promoting Awareness for New Branch Openings

528

Meijer Supermarkets - Driving Traffic To Retail Locations

547

Continental Airlines Case Study

749

Rubio's Segway Advertising Case Study

498

Bank of America Mobile Media Mix Case Study

575

CHASE Adbike Case Study

596

Cocal Cola VAULT Brand Ambassadors Case Study

650

Time Warner's DVR Moving Billboards Case Study

558

ALL Buzz Marketing Case Study

427

Mastercard

447

DELTA - How About Now?

440

AdverTickets valet ticket campaign proves an effective way to advertise Miller’s new

465

BlueFire Digital Releases BlueFire uTV, Communication on the Big Screen

875

Brooks Video Production Case Study...

411

Mobile Text Coupons FAQ's

252

The Mobile Audio Media Study

353

Arbitron Digital Media Study: Ecast Entertainment Network in Bars

427

YESCO'S Interactive Timeline

287

Colleges Using Text Message Advertising

256

Mobile Marketing Chevrolet Case Study

256

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Press Releases ( 285 items )

Press Releases & Corporate Announcements
Posted press from around the globe for announcement products,new media developments, corporate expansions, market advances, corporate shuffles, etc... If you are interested in submitting your companies or agencies press release for immediate posting, please register to "Submit News."
Events and Trade Shows ( 5 items )

Tradeshows, Conferences, Webinars, Meetings, Corporate Functions
- Global events and trade show announcements for the outdoor educational events, convention shows, expo's, trade shows, etc...
- Networking events benefit by instructing a working knowledge of the outdoor industry and to assist
  with staying top-of-mind.
If you have an advertising industry event, trade show or convention to announce, please register to "Submit News."
Articles/ Editorials ( 82 items )

Articles & Editorials
Authors worldwide from the Out-Of-Home industry provide a 365 degree view on the global outdoor advertising
industry.
Please read and revisit as we bring new information aimed at extending the practical knowledge of the outdoor advertising
vertical.
If you are interested in submitting an article or editorial for global presence and immediate posting, please register to
"Submit News."
Latest Campaign News ( 219 items )

Hot Off The Outdoor Press!
- Reports of recent events
- Current out-of-home campaign strategies, outdoor media product placements, marketing strategies, etc.....
If you are interested in submitting your company's Latest News for immediate global exposure and posting, please register to "Submit News."

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EZINE
NEW!! Download your copy of OUTREACH MAY 2008 Volume 1, 3rd Edition.
Click here to view / download
In this issue:
We are opening the vault to read and review over 30 outdoor media companies. In this edition we focus on youth marketing, big media platforms changing our landscape to the new companies to entering the network. Stay on top of some of the latest developments of top players in the industry and more. This month's edition is bigger and better than the last edition. From the response we are getting here, you're going to really like OUTREACH MAY 2008. Thank you for reading.
Read it here first or hear about later.