Digital Signage 2008 follows the successful conference “Big Displays 2007” which was the pioneer event in the market for large electronic displays. The 2007 event was held in London and had over 100 attendees with a 97% satisfaction rating. For 2008 we are moving to the exciting city of Berlin where plan to have an even higher attendance. The conference will be a highly focused event designed to answer all your questions in just one single forum. The programme has been put together based on the users' needs and experiences and will draw on both end user case study material and solution provider expertise to deliver answers to all your questions about digital displays and signage networks:

Who should attend?

If you respond with a “yes” to any of the questions posed below, you should book your conference place now.

• Do you develop or operate large commercial properties such as shopping centres, office buildings, or sports arenas?
• Are you expected to provide your customers and guests with critical or entertaining information?
  
• Do you need to attract passers-by and draw them into your location?
  
• Are you regularly addressing your target market with new advertising messages?

If you are involved in specifying, purchasing, management or maintenance of big displays, electronic labelling systems, information displays and digital signage networks within your business, you should attend this event to make sure that you are up to date with the latest and most cost-effective signage ideas. The conference will provide you with comprehensive information about new and relevant technologies and solutions. You can take this opportunity to meet and network with your colleagues, as well as share experiences and thoughts with others who are moving into this new and exciting arena.

The programme has been designed specifically for delegates from:

• the advertising industry including advertisers, space owners and agencies
  
• merchandising industries such as retail chain stores and banks
  
• large public spaces such as shopping centres, sports stadia and large public buildings
  
• transport networks and infrastructure such as stations, airports and traffic information
  

14 important reasons to attend the event

1. Pick up new knowledge on up-to-date technologies and experiences
2. Tell suppliers about your real needs and business models
3. Understand the true revenue potential for big displays, digital labels and digital signage networks
4. Identify the best ways to show dynamic and interactive information in your business
5. Update yourself on why new technologies are needed for advertising, attention generation or information purposes
6. Create attractive and attention generating environments for visitors and public
7. Get to grips with the technological complexity and marketing requirements of solutions
8. Focus your attention on the key issues of content creation and marketing
9. Assess current and future business models to help you make informed decisions
10. Assimilate the many benefits to be gained from digital display systems and identify the right ones for your organisation
11. Learn from the experience of others, both positive and negative
12. Meet selected providers of digital signage solutions
    
13. Take away a balanced overview of the market; including displays, content creation and networking/distribution systems
14. Get up-to-date on the newest technologies and solutions for your high impact digital signs