| Year Co. Established: | 03/01/1970 |
| No. of Employees: | 1000-5000 |
| Company Type: | Private |
| Role: | Billboard Vendor; Sports Media Vendor; Transit Media Vendor |
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| Hits | 2552 |
| Member Since | 03/18/2007 18:29:07 |
| Last Online | 06/10/2008 14:24:28 |
| Last Updated | 10/23/2007 09:48:17 |
| Skype |
| Overview: | CBS Outdoor is among the world's largest out-of-home media companies providing unparalleled media opportunities in the United States, Canada and Mexico and across Western Europe with a strong presence in the United Kingdom, Ireland, France, Italy, the Netherlands and Spain. The company has recently expanded into China where it sells advertising on 5700 buses in Beijing. With traditional outdoor, street furniture and transit advertising properties, CBS Outdoor provides advertisers with coverage across vast geographies utilizing multiple media forms within key markets. CBS Outdoor is a division of the CBS Corporation, the number one platform in the world for advertisers. CBS Corporation has preeminent positions in television, radio, outdoor and on-line advertising and is an industry leader in the creation, promotion and distribution of entertainment, news and sports with such well known brands as CBS Television, UPN, CBS Radio, Showtime, King World, Paramount Television, Paramount Theme Parks and Simon & Schuster. |
| Competitive Niche: | CBS Outdoor sells and services more out-of-home advertising than any other company in North America. With more than 1,600 U.S. employees located in more than 50 offices nationwide, we are the premier provider of out-of-home media in the United States. During the company's nearly seven decades its sole focus has been providing the very best out-of-home media opportunities to marketers across the country with more than100,000 traditional bulletins, Street Furniture in 17 markets and transit advertising in nearly every major US city. |
| Website: | www.cbsoutdoor.com |
| Location: | NY |
| Company: | CBS Outdoor |
| City: | New York |
| State: | NY |
| Zip Code: | 10174 |
| Country: | USA |
| Address: | 405 Lexington Ave NY |
| Phone #: | 212-297-6400 |
| Fax #: | 212-297-6400 |
| Contact Person: | Natasa Jovanovic |
| Skype: | nd |
| Direct Phone: | 212-297-6400 |
| Public E-Mail: | This e-mail address is being protected from spam bots, you need JavaScript enabled to view it |
| Products / Services: | 8 Sheet Posters; 30 Sheet Posters; Beach Advertising; Billboard/ Bulletins; Bus Advertising; Bus Benches; Bus Shelters; Mall Displays; Phone Kiosks; Railroad/ Train Advertising; Stadium Advertising; Street Displays |
| Specialized Services: | Bus Advertising: Buses go where people go - where they live, shop, work and play. The strength of the bus as an advertising medium is its constant ability to find a crowd. Buses "mingle with consumers," and follow the flow of shoppers and their spending power - speaking, showing and selling Wrapped Bus Exterior Billboard Advertising: The billboards that line our highways and populate the city landscape offer a glimpse into our national psyche. They are our latter-day town criers that announce what's hot and what's not; they define the trends, anoint the celebrities and create the buzz. Bulletin Railway Advertising: Mall Signage: Mall advertising is the perfect way to impact consumers as they are about to make their final purchasing decisions. Street Furniture: "Street Furniture," whether it offers protection from the rain or provides on-the-street phone connections, acts as a consumer magnet. Big, bold and night-illuminated, they are magazine pages come to life. Whether providing broad-based coverage in many markets or targeted to a single neighborhood, "Street Furniture" is as perfect for high-end fashion and entertainment as it is for packaged goods. These units enable advertisers to connect with consumers on an intimate level - face to face. Bus Shelter Specialty Media: The roar of the sports stadium. The frenzied rush of the shopping mall. The hum of the college campus. The mystique of a famous locale. Times Square
Sports Media - CBS Collegiate Sports Properties has been a creative and innovative partner of the collegiate sports marketplace for nearly 20 years, providing a wide range of marketing, media and sales services to many of the nation's top collegiate athletic programs. Today, as a small and entrepreneurial division of one of the largest multimedia companies in the world, CBS Collegiate Sports Properties remains committed to college athletics and to the unique position that college sports holds on campus and in the hearts and minds of loyal alumni and fans. Current University clients include Arizona State, Florida State, Louisiana State University, Maryland, Northwestern, Stanford, the United States Air Force Academy, and Virginia. SPONSORSHIP OPPORTUNITIES CBS Collegiate Sports Properties offers businesses an opportunity to participate via the following components: On-premise Signage Game Sponsorships - Football - Basketball - Baseball Premium Hospitality - Tickets - Luxury Suites - Special Events Media - Radio - Internet - Television Marketing Rights - Logo Usage - Official Endorsements - Consumer Promotions
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| Global Markets: | United States |
| New Business Contact: | Jodi Senese |
| Cities: | Nationwide |
| Media Category: | Billboard Operator |
| Media Category 2: | Indoor Signage Company |
| Media Category 3: | Transit Advertising |
| Date | Title | Hits |
|---|---|---|
| Sunday, 18 May 2008 | CBS Corporation Acquires International Outdoor Advertising Group (IOA) For $110 MILLION In Cash | 978 |
| Monday, 10 March 2008 | Al Dia Target Growing Hispanic Population In Dallas and Fort Worth, TX | 1069 |
| Tuesday, 25 September 2007 | CBS Outdoor Rail Network in Atlanta! | 1113 |
| Tuesday, 07 August 2007 | Dana Wells Named Divisional President, CBS Outdoor Traditional | 891 |
| Thursday, 24 May 2007 | Eye On Outdoor - CBS Outdoor Newsletter | 701 |
| Monday, 14 May 2007 | Wally Kelly Honored at OAAA Annual Convention | 1211 |
| Friday, 30 March 2007 | CBS Outdoor Debuts New Digital Billboard in San Francisco Bay | 573 |
| Monday, 19 March 2007 | CBS Outdoor and Sidetrack Technologies "Target" BART System with Motion Picture Tunnel 'Videowalls' | 683 |
| Thursday, 01 February 2007 | SEE IT ON A BILLBOARD…WATCH THE VIDEO | 1049 |
| Thursday, 09 March 2006 | CBS Announces Plans For The First Ever TV Marketing Initiative | 1040 |
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