Campus Media Group is a leading youth media and marketing company that specializes in reaching college and high school students. Today's top brands and agencies choose Campus Media to develop and execute nationwide media planning and buying that reaches youth. Campus Media offers advertisers full access to national college newspapers, high school newspapers, e-textbook advertising, campus bookstores, database marketing, postering services, product sampling, event promotion, and street team services.

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Today's Top Brands & Agencies Choose Campus Media

Campus Media Group is a leading national youth media and marketing agency that specializes in planning, buying, and managing advertising that reaches high school and college students. Based on your unique goals and objectives, We will help you develop a strategy to build your brand or service in the minds of students.

At Campus Media Group, our philosophy is to build long-lasting relationships with our client partners. We are devoted to making the planning, buying, placement and management process of high school and college marketing channels easier than ever before. Our team understands that it isn’t enough for media to just deliver impressions. Our goal is to get students to develop a brand loyalty to your product or service.

Media Insights

Campus Media Group will help you do more than just buy media. We want to assist you with targeting the right schools, timing your media buys, and ensuring that the high school and college marketing channels you use are used correctly. We are knowledgeable about the marketing channels that exist on small and large campuses across the United States. Whether you are targeting students at a small community college or trying to reach youth on large universities, we have options that will deliver your message on target and on budget.

Campus Street Teams: Whether your focus is hand-to-hand distribution of a new product, or driving students to a on campus event, we can deliver professional staff and street teams to execute your guerilla marketing efforts.

Use our professional street team services for:
Product sampling
Recruiting events
Sporting events
Flier distribution
Student intercept

Chalking on Campus:
Campus Media Group can help you stand out on campus this spring with customized chalking of your brand message and image. Let us have our professional 'street Artists' stencil your advertisement on sidewalks around campus this spring and reach students in a fun and exciting way. Contact us today to get updated pricing and build a school list that matches your unique targeting objectives. Nationwide availability, nationwide reach!

College Bookstore Channel
Place customized inserts or small product samples into the shopping bags of on-campus book stores.
Reach college students during peak buying periods; back-to-school, holiday season, text book buy-back.
Limited advertising and category ownership allow marketers a unique way to reach students in a big way.

E-Textbook Advertising:
As college students head back to school this semester, they will spend hundreds of dollars on textbooks and supplements for class. Campus Media Group and Freeload Press have teamed up to offer a solution for students to get their textbooks for free from participating universities and publishers by downloading them. This new way of getting class materials is growing fast and has opened the door for marketers to reach students in a way that has never existed before. Advertisers can place ads directly into the pages of textbooks and course materials in a variety of ways with various ad levels and reporting.

College Market Targeting Options:
E-Textbook targeting includes active college students from community colleges and major universities across the nation.

High School Newspaper Network:
Teens ages 13 to 19 spend about $94.7 billion per year*. That’s roughly $3,309 per person. This is why the teenage consumer is one that cannot be ignored. Teens are tech savvy, and they are the most media aware group in history. Breaking through to them can often be difficult because they are bombarded with messages all the time. High school newspapers give you direct, often exclusive access to teenage students.

Location Media On Campus: When targeting students on campus, you want your brand to be where they are. Our Out of Home (OOH) media options allow us to target high foot traffic areas on campus such as outdoor billboards, indoor bulletin boards, dormitories, dining areas, and other campus commons areas. We will help you choose from a range of location media, including postering, flyering, and table tents. Then, we will teach you how to use it to effectively optimize your ROI.

Campus Posters, Kiosks, and Table Tent placement
Posters allow you to place your product or service message in high-traffic areas such as hallways, dormitories, cafeterias, on-campus bars/restaurants, student unions, and many other indoor and outdoor student commons areas.

Nat'l College Newspaper Network: Today's top brands and agency media planners and buyers come to us for the most accurate information on College Newspapers. Campus Media has the publishing dates, circulation numbers, and ad rate information to get your campaign started today! Put your brand in front of students all year long. Campus newspaper advertising is a cost effective way to build a positive brand image and develop brand loyalty.

Targeted Student Emails: Online Media
Build a positive brand image and develop brand loyalty by making a presence online. Our e-mail advertising services allow you to be ultra specific in your targeting while strictly following Internet Advertising Bureau (IAB) standards. Campus Media has effective tools capable of targeting the inboxes of students based on criteria ranging from school location and gender to GPA and degree program. Not only will our html or text-based e-mail break through the noise of the busy ad world, but our lists are permission based, which means your message is put in front of the students who have asked to see it.

Text Message Advertising: As cell phones and other mobile communication devices become the predominant form of entertainment and messaging, it’s a natural step for marketers to be there too. Nearly 85% of college students send and receive text messages every month (averaging 115 messages)Campus Media Group allows offers texting and other customized messaging campaigns for marketers looking to create elevated brand recall, and fast response rates.

Highlights
• SMS/MMS program development
• Text-to-Win or voting program management
• Short code rental
• Direct response advertising placement to drive participation
• Turn key reporting and tracking of responses
• Reach millions of students