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A&W Restaurant Offers Sweet Relief to Summer Heat in Mobile Smoothie Machine

SEATTLE – To combat the expected sweltering summer heat in the months ahead, A&W will begin touring a mobile ice-cold smoothee and slushee machine around the Yakima area for consumers just in time for Independence Day, beginning July 3rd.

A&W will utilize a special mobile advertising truck for their “Sweets & Treats” campaign, which features 10 scrolling billboards showcasing the new A&W Cherry Lemonade slushee and BananaBerry Dream smoothee. In a 3D mobile showroom, the truck will feature a replica of a 1950’s A&W diner, serving samples of the sweet treats to event crowds.

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Billboard Bands Profile Page

Profile

Fast Facts

No. of Employees:	1-25
Role:	Ambient Media Vendor; Indoor Media; Other

Hits	1264
Member Since	05/10/2007 11:31:49
Last Online	11/26/2007 16:37:55
Last Updated	05/16/2007 11:16:44
Skype

Profile

Overview

Overview:

Now the A-list is within arm’s reach. Billboard Bands’ wristbands provide an unprecedented opportunity to target young, upwardly mobile adults 21 – 34. Whether used for admission, re-entry or special VIP access, wristbands are a requisite part of the nightclub experience in major markets across the country. With Billboard Bands’ wristbands, you can wrap your brand message right around the wrists of young working professionals. Worn for the entirety of a club-goer’s stay, Billboard Bands offers an innovative platform for creative advertising and promotion on a national scale, and at many of America’s most exclusive and talked-about nightspots.

Competitive Niche:

Reaches coveted target, adults, aged from 21–34. Upwardly mobile trendsetters in key metropolitan markets
Delivers high impact: On-person messaging over multiple hours and multiple people yields multiple impressions while ‘living’ with your target
Provides a desirable environment - a trendy and engaged social setting, reaching your target where they gather and play
It’s Exclusive: Billboard Bands is the exclusive provider of wristbands in its club network and each advertiser is the exclusive advertiser at any one time, offering single-brand communication
Involves your customers through promotional overlays
Drives sales with point of purchase awareness
Associates your brand with the trendiest clubs
It's complete turn-key
Priced to deliver value

Company Info

Website:	www.billboardbands.net
Location:	CT
Company:	Billboard Bands
City:	Norwalk
State:	CT
Zip Code:	06854
Country:	USA
Address:	50 Washington Street, 9th floor
Phone #:	203-454-4979
Fax #:	tbd

Contact Info

Contact Person:	Ashleigh
Skype:	nd
Direct Phone:	203-454-4979
Public E-Mail:	This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Product/Service

Products / Services:

Bar / Nightclub; Event Marketing

Specialized Services:

Billboard Bands wristbands’ distribution:

Exclusive wristband provider to over 150 of America’s trendy nightspots
Reaches more than 1,000,000 club-goers monthly
Nineteen of the top 20 DMAs are covered.
Hot spots such as New York City’s celebrity-studded havens such as Bed, Pacha, Home, Webster Hall and Guest House, and Los Angeles’ Knitting Factory and Avalon Hollywood

Advertising and Promotional Opportunity

Hook Up With Your Target - For the Long Term

Our research shows that club-goers almost always wear the wristbands home or even until the next morning before they are removed. Billboard Bands’ wristbands are fully customizable, on the front and the flip side, with information that will convert your target from a one-night-stand into a meaningful relationship. The possibilities are virtually endless.

Drive to web sweepstakes
Bar codes for off-premise discounts
Tear-off coupon for redemption on or off premise
Tear-off entry for on-premise drawings
Scratch-and-sniff or scratch-and-win bands

Countries

Global Markets:

United States

Key People

New Business Contact:

Beth Sanford

Market Coverage

Cities:

Phoenix AZ; Los Angeles CA; San Francisco CA; Denver CO; Washington DC; Ft. Lauderdale FL; Miami FL; Orlando FL; Tampa FL; Atlanta GA; Chicago IL; Boston MA; Detroit MI; Minneapolis MN; St. Louis MO; New York NY; Flushing NY; Cleveland OH; Philadelphia PA; Dallas TX; Houston TX

Media Category

Media Category:	Event Marketing Service
Media Category 2:	Guerilla Marketing Firm
Media Category 3:	Indoor Signage Company
Media Category 4:	Youth Marketing Company

Articles

Date	Title	Hits
Wednesday, 02 January 2008	PMbuzz.com and Billboard Bands Wristbands to Wrap WHYs Message on Club-Goers Nationwide	605
Wednesday, 17 October 2007	PMbuzz.com Presents the Official After-Party for “Grey” by Koury Angelo	460
Thursday, 10 May 2007	Night Clubs Band Together For Wrist Branding	592
Thursday, 10 May 2007	HBO Entertainment Marketer Sees Benefit In Wristbands As New Non-Traditional Media Platform	939

Product PIX

Below are product photos submitted by the member as representative of their campaigns or product photos. Click on the image for a close up.

Nightclub ...

Exclusive ...

event mark...

Land of Wo...

SIRIUS Wri...

Marketplace Ads

Views

Price

Date

College Network Advertising
Demographic Segmenting The College Network Billboard Bands’ nightclub network can be segmented to specifically target college age A18-22. When studying isn’t top of mind….your message will be!! Billboa...

05/20/2008
By:

Non Traditional Club Advertising
Get Your Message into America’s Most Prestigious Clubs Billboard Bands is the exclusive wristband provider to over 150 of America’s trendy nightspotsand Reaches more than 1,000,000 club-goers monthly Nin...

266

05/10/2007
By: ashleigh

Nightclub Wristband Advertising
Billboard Bands wristbands’ distribution: * Exclusive wristband provider to over 150 of America’s trendy nightspots * Reaches more than 1,000,000 club-goers monthly * Nineteen of the top 20 DMA...

305

05/10/2007
By: ashleigh

Rolodex

This is the Premier Member access to your Rolodex entry. Review your entries and track your visits.

Categories		Title	Hits
Connecticut Indoor Advertising Event Marketing Non Traditional Products /Ambient		Billboard Bands Wristbands	526
Connecticut Non Traditional Products /Ambient		PMBuzz.com	194

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