As the world leader in Way-Outdoor Marketing, Keeplan Winter Sports is dedicated to providing marketers with the best possible media opportunities to target otherwise hard-to-reach markets. By providing a wide variety of media space at large ski resorts, we can help you get your message out, in situations with high traffic and low clutter.

The Keevyn Company was established in 1994 in Avon, Colorado by Robbie Scholl (President) and Richard Thompson (CEO). Leveraging their extensive experience in ski area operations and advertising, they have enjoyed great success delivering products which dramatically improve the resort experience for visitors, as well as developing new advertising vehicles aimed at these visitors.

In 1999, The Keevyn Company formed a strategic alliance with Lumiplan, a French firm that specializes in outdoor electronic displays for severe climates. This alliance greatly strengthened both firms' global presences while leveraging both companies' technology and client network. As a result, The Keevyn company changed its name to Keeplan Winter Sports and announced its expansion into European markets.

In 2004, Keeplan Winter Sports merged with Vacation Connections to leverage the complimentary strengths of these two resort advertising and promotion companies. As a result, Keeplan Winter Sports was created to operate as the winter resort component of this growing firm.

Today, Keeplan Winter Sports controls advertising and sampling operations at 35 of the top U.S. resorts. This network of resorts continues to expand both domestically and internationally. The addition of several French resorts, including L'Alpes D'huez, Serre Chevalier, Megeve, La Plagne, Val Thorens as well as Swiss resort Crans Montana, adds a tremendous number of skier visits to an already impressive portfolio. Future installations will include resorts in Italy, Japan and Canada.

Our goal is to continue developing the most innovative technologies for communicating with ski resort visitors, providing the best possible methods of delivering your advertising message to this outstanding target audience.

Keeplan Winter Sports is headquartered in Avon, CO with satellite offices in Salt Lake City, UT, Montclair, NJ and Guilford, CT. Contact information can be found here.

Your Way-Outdoor advertising will appear on ski and snowboard racks, lobby boards, in-room cards, resort bus ads, and our unique Ads In Motion systems at ski resorts across the country. What's more, your ads will be displayed at our Elite Peaks Prime-Time resorts, where a very desirable target audience of active, outdoor, educated and affluent consumers spend a significant amount of their leisure and recreational money. These are some of the best opportunties for advertising media available, and the absolute finest among "way-outdoor" media.

Many of our clients use our advertising media space to promote products that resort visitors buy on the mountain, including food and beverages, disposable cameras, ski equipment, clothing and other vacation purchases. Other clients promote travel, automobiles, credit cards and mobile phone service. The opportunities with this media are endless, whether you are attempting to drive direct sales or build brand awareness, and our clients have been extremely happy with the effectiveness of their on-mountain campaigns.

Chevy Trucks advertises on a Copper Mountain AIM unit.
Our VacationBoards are seen by vacationers every day.